4 different website styles.
Pick the visual direction that feels most like Flexpress. Whichever one you choose becomes the starting point for the real build.
Don't focus on the specific images, copy, or section layout. These are demos meant to give you a rough feel for each direction. Everything from product photos to wording to which sections appear gets dialed in on the real build. Right now we're just picking the visual style.
Massive condensed wordmark. Photo off-grid. Captions hidden until hover. White paper background, near-black ink, powder blue only as a hover state.
Full-bleed hero photo with overlaid headline. Clean 3-column product grid. Color swatches on tiles. Generous powder blue accents. Reads as a real ecommerce brand.
Cinematic full-bleed hero with quiet emotional copy. Generous whitespace. Bricolage Grotesque display type. Product grid breathes. Tracksmith × Lululemon energy. Conversion-first but elevated.
Black background, oversized release date and drop number, Cloud Blue as the only accent. Big lookbook tiles, marquee ticker, monospace metadata. Aimé Leon Dore / Supreme lookbook energy.